WE BUILD & SCALE DISRUPTIVE BRANDS.

We’re an AI-led venture studio rapidly turning market insights into category-leading products and scaling them into global brands at speed…for a fraction of the cost.

faster. cheaper. better.

WHAT WE SOLVE.

Traditional brand-building is slow and capital‑intensive. We combine AI with our team of successful operators to compress time‑to‑market and compound growth.

  • Insight-to-market: Launch in months, not years — first-mover advantage secured.

  • Capital efficiency: 50–70% lower upfront costs — more capital to fuel growth.

  • Full-stack execution: From research to scaling — no handoffs, no slowdowns.

  • Proprietary data loops: Every launch feeds the next — compounding returns.

  • Always-on: 24/7 iteration — brands evolve in real time.

  • Lower risk: Better data, rapid validation + insights - less capital at risk.

delivering better outcomes

An end-to-end, data-driven ecosystem that compounds learning and speed at every step.

HOW WE WORK.

1. DISCOVER.

We leverage AI-powered demand intelligence to identify emerging trends, unmet needs, and whitespace opportunities across multiple data streams:

  • Social Listening: Real-time tracking of conversations, hashtags, and content trends across TikTok, Instagram, YouTube, and other platforms.

  • Search Insights: Mining search volume, keyword trends, and intent data from Google, Amazon, and niche marketplaces.

  • Market Analysis: Cross-referencing category growth rates, competitive positioning, and pricing benchmarks.

  • Consumer Sentiment: AI sentiment mapping to understand emotional drivers and barriers for purchase.
    Outcome: A clear, validated opportunity map showing which products and categories are most likely to succeed.

2. VALIDATE.

Before we commit full resources, we run rapid, low-cost experiments to confirm product-market fit:

  • Rapid Prototyping: Design, create, and iterate product concepts within days, not months.

  • Landing Page Tests: Build and A/B test high-converting product pages to measure interest and conversion intent.

  • Pre-Order Campaigns: Use early-bird offers to validate actual willingness to pay.

  • Channel Testing: Pilot across paid ads, influencer drops, and organic content to assess CAC and engagement.
    Outcome: Only proven winners proceed, dramatically reducing wasted spend and risk.

3. LAUNCH.

Once validated, we scale fast with an AI-driven execution stack:

  • Automated Creative: High-volume, on-brand content generation and ad variations optimized for each platform.

  • Performance Media: Algorithmic budget allocation across Meta, Google, TikTok, Amazon, and emerging channels.

  • Commerce Operations: Integrated fulfillment, order tracking, and inventory sync across DTC, marketplaces, and retail partners.

  • Launch Playbooks: Step-by-step execution plans to hit aggressive sales targets within the first 90 days.
    Outcome: A coordinated go-to-market push that drives awareness, sales, and repeat customers from day one.

4. SCALE.

With traction established, we focus on sustainable, profitable growth:

  • Localization: Adapting products, packaging, and marketing for different languages, cultures, and regulatory environments.

  • Omnichannel Expansion: Strategic rollout to marketplaces, retail, wholesale, and subscription models.

  • Cross-Border Growth: Leveraging international fulfillment and partnerships to enter high-potential global markets.

  • Continuous Optimization: Always-on AI testing for pricing, promotions, creative, and conversion rates.
    Outcome: Brands that grow faster, last longer, and outperform incumbents across multiple geographies.

LAUNCHO AI PLATFORM

A modular platform where each tool compounds the next
— from insight to execution.

Demand Graph:  AI Market Sensing

Our AI Demand Graph constantly scans and analyzes millions of data points to pinpoint where opportunity meets demand:

  • Market Trend Mapping: Real-time identification of emerging categories, trending products, and seasonal spikes.

  • Consumer Sentiment Tracking: NLP models interpret tone, emotion, and intent from social and review data.

  • Competitive Intelligence: Benchmark against competitors’ pricing, campaigns, and product launches.

  • Opportunity Scoring: AI ranking system to prioritize opportunities with the highest ROI potential.
    Impact: Pinpoints exactly what to build, who to target, and when to launch.

From concept to market-ready product in weeks, not months:

  • Generative Product Design: AI-assisted ideation for formulations, features, and packaging.

  • Digital Twins: 3D renders and simulations for instant visual testing and iteration.

  • Consumer Validation: Automated surveys and micro-tests to validate appeal and functionality.

  • Agile Development Cycles: Integrated supplier and manufacturing coordination for fast turnarounds.
    Impact: De-risks product investment by ensuring market-fit before scale.

Product Engine: Rapid Prototyping
Creative Engine: Content Generation & Testing

AI-driven creative development that adapts in real time:

  • Generative Ad Production: Instant creation of high-quality videos, images, and copy in multiple formats.

  • Dynamic Personalization: Content variants tailored to specific audiences, markets, and channels.

  • Performance-Based Iteration: Continuous testing and optimization of creative elements for engagement and conversion.

  • Brand Consistency Controls: Guardrails to ensure every asset aligns with your tone, look, and brand promise.
    Impact: Delivers high-performing creative assets at scale, without creative bottlenecks.

Growth Engine: Media & Budget Optimization

The algorithmic brain behind customer acquisition and retention:

  • Cross-Channel Orchestration: Automated campaign deployment across Meta, Google, TikTok, Amazon, and more.

  • Budget Fluidity: AI reallocates spend in real-time to the highest performing channels.

  • Predictive Analytics: Anticipates CAC, ROAS, and LTV impact before campaigns are fully live.

  • Segmentation Automation: Dynamically builds and updates audience segments for maximum relevance.
    Impact: Maximizes marketing ROI by ensuring every dollar works harder.

Commerce OS: Pricing & CX Optimization

A command center for revenue and customer experience:

  • Dynamic Pricing Models: AI adjusts pricing based on demand, competition, and inventory.

  • Conversion Funnel Optimization: Real-time adjustments to product pages, checkout flows, and upsell triggers.

  • Customer Journey Mapping: Tracks and improves every touchpoint from first click to repeat purchase.

  • Churn Prediction & Retention Triggers: Automated loyalty offers and win-back campaigns.
    Impact: Increases revenue per customer while enhancing the buying experience.

Supply Chain OS: Vendor Orchestration

Where operational efficiency meets scalability:

  • Predictive Demand Planning: AI forecasts inventory needs based on seasonality, marketing activity, and external trends.

  • Vendor Marketplace Integration: One-click access to a vetted network of global manufacturers and suppliers.

  • Logistics Optimization: Automated routing, warehousing, and last-mile delivery decisions.

  • Quality Assurance Automation: Real-time defect detection and supplier performance scoring.
    Impact: Reduces lead times, costs, and risks while maintaining product quality at scale.

EXAMPLE BRAND.

Beme Wellness is an insight driven, ai-led women’s wellness brand, disrupting the massive health + beauty segment.

Successfully launched and scaled to 7 figures at a fraction of the time and cost of other brands.

"I’ve built and scaled brands globally, from zero to high-growth outcomes. Launcho exists to compress the brand-building cycle, pairing disciplined capital with an AI platform that compounds speed, learning, and returns." — Martin Berry

Martin Berry is a global entrepreneur, investor, and brand builder with a proven track record of turning ideas into industry-leading businesses. One of his largest successes to date has been building Gong cha into a global tea brand with 2,500 stores in 30 markets around the world.

  • Founder of multiple high-growth ventures across wellness, technology, and consumer sectors.

  • Scaled brands globally, navigating complex supply chains, regulatory environments, and competitive landscapes.

  • Tech nerd, highly passionate and intellectually curious on AI and how it will change the world as we know it.

  • Blends operational discipline with creative vision, using AI and data to outpace traditional, slow-moving incumbents.

  • Passionate motorsport competitor, bringing the same focus, precision, and speed from the track to the boardroom.

Our Founder.

Our Mission.

We are building the next generation of consumer brands that launch fast, learn faster, and scale globally — reshaping industries with AI at their core.

Our mission is underpinned by three principles:

  1. Speed as a Competitive Advantage — Move from insight to market in months, not years.

  2. Data-Driven Decisions — Use AI to remove guesswork and ensure every decision compounds growth.

  3. Global-First Mindset — Build brands that transcend borders from day one.

What this means:

  • Faster brand launches than the industry norm.

  • Lower risk through data-led product validation.

  • Scalable systems that work across multiple markets and categories.